SharePoint Usage Report – Traffic Sources

Traffic Sources - SharePoint Usage Report

This report displays the different kind of sources that send traffic to a specific SharePoint site.

Metrics

DIRECT TRAFFIC – Visits from people who clicked a bookmark to come to a SharePoint site or who typed a specific SharePoint page URL directly into their browser.
REFERRING SITES –  Visits from people who clicked to a SharePoint site from another site.
SEARCH ENGINES – Visits from people who clicked to a SharePoint site from a search engine result page

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