What is change management anyway?
As the name would suggest, change management is the management of large-scale institutional change at a company or other organization. Large-scale change usually involves altering some important process or system used by the organization. Change management is essential for an organization to stay nimble and adapt to changing circumstances. For any organizational change, a good change management strategy is necessary to avoid a rough transition, which would cost the organization resources and worker productivity. In the past, many large businesses were forced to dedicate large sums of resources to change management with only mixed results. However, the creation of intelligent engagement software over the last few years has made change management effortless and affordable for enterprises of every size. Below are three examples of ways that organizations can leverage engagement software for change management:
1. Look for areas that can be improved
Before a change even occurs, engagement software can help management proactively figure out what areas of operations can be improved. This software can offer bi-directional communication, making it easy for employees to have their voices heard. The best way to find out what areas of an organization can be improved is often to ask the people on the frontlines of day-to-day operations, and software can streamline this process. This also helps employees feel more personally invested in the change being undertaken.
2. Prompt users to make changes
Using intelligent software, it’s easy to notify employees of impending or current changes and prompt them to take the next steps to implement the change. Users can be sent messages through a wide variety of communication channels, including email, text message, and push notification. These messages can also be targeted at users still using an old version of a website or piece of software. Notifications can prompt users to take the next steps, such as reading a document or completing training. This eases the rollout process and helps keep users informed and engaged during transition periods. This is one of the essential aspects of managing organizational change since employees who feel like they are being left “out of the loop” are less likely to adopt the changes management is seeking.
3. Ask for feedback
After a change is implemented, software can make the feedback process effortless, using the same bi-directional communication mentioned above. For example, when users visit a new site, they can be sent a desktop notification asking them if they found what they were looking for or if there were any technical problems with using the site. This ensures that management has a constant stream of feedback, enabling them to make more informed decisions. If the change is not going as expected, employees have an outlet for voicing their comments or concerns.
These are just a few of the many ways that engagement software can be used for change management. CardioLog Engage is one of these third-party engagement tools that can make change management a breeze for any organization and is available as either On-Prem or SaaS.